This project ponders upon the often unsuccessful search for one’s unique presonality in the frames of modern life. How not to lose your face literally or metaphorically speaking when every day we encounter the rush changes of the physical or virtual world. The images create the feeling of plastic and unreal world which we want to be true and that is why we often may act or say in an insincere way. We hide behind a mask / wig / make-up / lie / etc. But in the process of looking for your personality the most important thing appears not to just find where you belong but rather not to forget who you are.